Privacy Policy

Effective Date: November 18, 2025

Lloyds Manufacturing Services ("Company," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit our website located at americanspas.com (the "Site"), contact us, or request information about our spas, hot tubs, and related products.

By using our Site, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

A. Information You Provide Directly

We collect information that you voluntarily provide, such as when you:

Request product information or a quote
Complete a contact or inquiry form
Sign up for newsletters
Communicate with us by email, phone, or other channels

This may include:

Name
Email address
Phone number
Mailing address
Company name (if applicable)
Product preferences, budget, or project details
Any other information you choose to submit

B. Information Collected Automatically (Metadata & Device Data)

When you visit the Site, we automatically collect certain information, including:

IP address
Browser type and version
Device type, operating system, and settings
Dates and times of visits
Pages viewed, time spent on pages, and clickstream data
Referring and exit pages
Log files and diagnostic data
General geolocation (e.g., city/region)
Information collected through cookies, pixels, tags, and similar technologies

C. Cookies and Similar Technologies

We use cookies and similar technologies to:

Enable core Site functionality
Remember your preferences
Perform analytics and measure Site performance
Support marketing and retargeting activities

You can manage cookies through your browser settings and, where available, through our cookie settings tool. If you disable cookies, some features of the Site may not function properly.

2. How We Use Personal Information

We use the information we collect for the following purposes:

Customer Service & Support: Responding to inquiries, providing product information, and assisting with quotes and orders.
Marketing & Communications: Sending promotional messages, newsletters, and information about our products or events (subject to your consent or applicable law).
Site Operation & Improvement: Operating, maintaining, and improving the Site, user experience, and our services.
Analytics & Performance: Understanding how the Site is used, evaluating our marketing efforts, and developing new products and services.
Security & Fraud Prevention: Protecting the Site, our business, and our users from fraud, abuse, and unauthorized access.
Legal & Compliance: Complying with legal obligations, enforcing agreements, and resolving disputes.

We do not sell your personal information for monetary consideration. However, certain uses of advertising cookies and tracking technologies may be considered "selling" or "sharing" personal information under some privacy laws (e.g., California law).

3. How We Share Personal Information

We may share your personal information with:

Service Providers: Vendors that perform services on our behalf (e.g., web hosting, analytics, email delivery, CRM, marketing support).
Authorized Dealers / Distributors: To help respond to your inquiries, arrange quotes, or provide local service and support.
Advertising & Analytics Partners: Third parties that provide analytics, audience measurement, and advertising/retargeting services.
Professional Advisors: Such as lawyers, auditors, or accountants, when necessary.
Legal Authorities: Law enforcement, regulators, or courts when required by law or to protect our rights or the rights of others.

We do not permit third parties to use your personal information for their own independent marketing purposes unrelated to our relationship with you.

4. California Residents (CCPA/CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):

A. Right to Know

You may request that we disclose:

The categories and specific pieces of personal information we have collected about you
The categories of sources from which the information is collected
The business or commercial purpose for collecting, selling, or sharing personal information
The categories of third parties with whom we disclose personal information

B. Right to Delete

You may request that we delete your personal information, subject to certain exceptions (e.g., to comply with law, complete transactions, maintain security).

C. Right to Correct

You may request that we correct inaccurate personal information about you.

D. Right to Opt-Out of Sale or Sharing

If our use of cookies or similar technologies constitutes a "sale" or "sharing" of personal information under California law, you have the right to opt out. You can do so by visiting:
"Do Not Sell or Share My Personal Information"

E. Right to Limit Use and Disclosure of Sensitive Personal Information

We do not collect or use "sensitive personal information" (as defined under the CPRA) in a manner that would trigger the right to limit its use.

F. Non-Discrimination

We will not discriminate against you for exercising your rights under California law, such as by denying services, charging different prices, or providing a different level of quality, subject to permissible financial incentives.

G. Submitting a California Privacy Request

To exercise your CCPA/CPRA rights, you may contact us at:

Email: webmaster@lms.com
Phone: (800) 225-7727

We may need to verify your identity before fulfilling your request, in accordance with applicable law. You may also designate an authorized agent to submit requests on your behalf.

5. Third-Party Websites and Links

The Site may link to third-party websites, plug-ins, or services. We are not responsible for the privacy practices or content of such third parties. We encourage you to review the privacy policies of those third-party sites.

6. Data Security

We use administrative, technical, and physical safeguards designed to protect personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information for as long as reasonably necessary to:

Fulfill the purposes described in this Privacy Policy
Comply with legal, regulatory, or reporting obligations
Resolve disputes and enforce our agreements

Retention periods vary depending on the nature of the data and the purposes for which it is processed.

8. Children's Privacy

The Site is not directed to, and we do not knowingly collect personal information from, children under the age of 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information as required by applicable law.

9. International Data Transfers

We are headquartered in the United States. If you access the Site from outside the United States, your personal information may be transferred to, stored in, and processed in the United States and other jurisdictions that may not provide the same level of data protection as your home country.

For users in certain jurisdictions (such as the EEA, UK, and Switzerland), we rely on lawful transfer mechanisms such as Standard Contractual Clauses or other appropriate safeguards when transferring personal data internationally.

10. Additional Rights for Users in the EEA, UK, and Switzerland (GDPR)

If you are located in the European Economic Area (EEA), the United Kingdom (UK), or Switzerland, the General Data Protection Regulation (GDPR) and related laws provide additional rights and protections.

A. Legal Bases for Processing

We process your personal data on one or more of the following legal bases:

Consent (e.g., for certain marketing communications and non-essential cookies)
Performance of a contract (e.g., to respond to your requests or provide services you have requested)
Legitimate interests (e.g., to improve our Site, ensure security, and manage our business)
Compliance with legal obligations

You may withdraw your consent at any time where processing is based on consent, without affecting the lawfulness of processing prior to withdrawal.

B. GDPR Rights

Subject to certain conditions and exceptions, you have the right to:

Access your personal data
Rectify inaccurate or incomplete data
Erase your personal data ("right to be forgotten")
Restrict processing of your personal data
Object to processing based on our legitimate interests or for direct marketing
Data portability, to receive your personal data in a structured, commonly used, and machine-readable format
Withdraw consent where processing is based on consent

We do not use automated decision-making, including profiling, that produces legal or similarly significant effects on you.

C. Exercising GDPR Rights

To exercise your GDPR rights, you may contact us at:

Email: webmaster@lms.com
Mailing address: 1462 E. 9th Street, Pomona CA, 91766
Attention: Data Protection / Privacy

We may require proof of identity before responding. We will respond within the timeframes required by applicable law.

You also have the right to lodge a complaint with your local data protection supervisory authority.

11. Cookies and Tracking Technologies (GDPR & CCPA/CPRA)

For visitors in the EEA/UK, we will not place non-essential cookies (such as analytics or advertising cookies) on your device unless you have given consent through our cookie banner or settings tool.

For California visitors, some cookies may be considered a "sale" or "sharing" of personal information. You may opt out using the "Do Not Sell or Share My Personal Information" link and/or manage cookie preferences through our cookie settings tool.

All users can typically manage cookies through browser settings as well.

12. Additional Disclosures for Users in Canada (PIPEDA and Provincial Laws)

If you are located in Canada, this section applies in addition to the rest of this Privacy Policy.

A. Your Canadian Privacy Rights

Subject to applicable law, you may:

Request access to the personal information we hold about you
Request correction of inaccurate or incomplete personal information
Request information about how we collect, use, and disclose your personal information
Withdraw your consent to our processing of your personal information (subject to legal or contractual restrictions)
Challenge our compliance with applicable privacy laws

We will respond to access and correction requests within the timeframes required by law.

B. Consent

By using the Site and/or providing personal information, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy.

You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice, by contacting us using the details in the Contact Us section below. If you withdraw consent, we may not be able to provide certain services to you.

C. Storage and International Transfer

Personal information collected from Canadian users may be transferred to, and stored and processed in, the United States or other jurisdictions. These jurisdictions may have different data protection laws than Canada. When we transfer personal information outside of Canada, we take steps designed to ensure it is afforded a comparable level of protection in accordance with applicable law.

D. CASL (Canada's Anti-Spam Legislation)

We comply with Canada's Anti-Spam Legislation. We will only send you commercial electronic messages (such as email marketing) if we have your express consent or if an exception applies (e.g., existing business relationship as defined by law). You may withdraw your consent and unsubscribe from marketing emails at any time by using the unsubscribe link in our messages or by contacting us.

E. How to Exercise Your Canadian Rights

To exercise your rights or ask questions about our privacy practices in Canada, you may contact:

Email: webmaster@lms.com
Mailing Address: 1462 E. 9th Street, Pomona CA, 91766
Attention: Privacy Officer

If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada or, where applicable, a relevant provincial privacy commissioner.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective Date" at the top of this page. Any changes will become effective when we post the revised Privacy Policy on the Site. Your continued use of the Site after any changes indicates your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Lloyds Manufacturing Services
1462 E. 9th Street, Pomona CA, 91766
Email: webmaster@lms.com
Phone: (800) 225-7727

About American Spas

American Spas is dedicated to providing quality hot tubs and portable spas designed for comfort, durability, and affordability. Our hot tubs are crafted with attention to detail and built to deliver years of relaxation and enjoyment. From compact models perfect for smaller spaces to luxurious spas with advanced features, American Spas offers a range of options to fit any lifestyle and budget. We are committed to helping families create memorable moments and enjoy the therapeutic benefits of hydrotherapy in the comfort of their own homes.